We’ve made it easy for you and your local broadcast partners to customize television ads.
Our television campaign is all about flexibility. You have two options when creating your commercials: 1.) Tag already completed commercials with your company information and/or offer by local voiceover talent; or 2.) Assemble your own commercial from provided audio/video modules to create your individualized message.
The 15-second completed television spots begin with a 5-second screen of “seasonal lifestyle” (summer or winter) footage showing a family enjoying Heil® indoor comfort. This is followed by a 5-second offer screen (No Hassle Replacement, Maintenance/Home Comfort Clean & Check, Financing Available or Extended Service Agreement). The completed commercials end with your 5-second dealer tag. You may also add your company information to the top portion of the 5-second offer screen.
• View Summer Sample Spot: Completed No Hassle Replacement TV Spot (:15)
• View Winter Sample Spot: Completed No Hassle Replacement TV Spot (:15)
:05 Seasonal Lifestyle
:05 Dealer Offer
:05 Dealer Tag
The Ready-To-Air Offers Are:
• View Summer Sample Spot: No Hassle Offer with Customizable Dealer Spot (:15)
• View Winter Sample Spot: No Hassle Offer with Customizable Dealer Spot (:15)
• View Summer Sample Spot: Customizable Offer and Dealer Spot (:15)
• View Winter Sample Spot: Customizable Offer and Dealer Spot (:15)
• Consumer TV Scripts
Custom Ads Have Never Been Easier!
Heil Air Conditioning & Heating provides everything you need to create sales-boosting ads for any season. Your broadcast partners can get what they need by ordering Beta SP tapes of the TV spots with this handy TV Order Form.
In the dealer tag section, be sure to include important contact information such as your logo, phone number, and website. You can use local talent for the voiceover. View customizing instructions here.